works
実績
This is the second product branding initiative that utilizes the “Shingin Seimai” and “Kuragashi” rice techniques developed by Satake Corporation.
Aligning with the concept of “The brewery sings, the sake sings,” the design evokes the imagery of the first product, “Hajime.” To address the challenge of reading “Uta” as “Gin,” we incorporated “UTA” in one stroke, symbolizing a connection to the forthcoming third product.
We proposed a stylish, unconventional sake package to appeal not only to sake enthusiasts but also to those who have never tried sake and the younger generation.
You can purchase it at the Yamatoya Sake Store official online shop.
※Please contact us separately as it may be out of stock.
photo by NoriyukiMaeda