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実績

ANELA : Branded Website

We handled the branding and website for a new business venture by Nakagawa Obstetrics and Gynecology in Hiroshima.

This innovative newborn photography service captures photos of babies within one week of birth and preserves them in an album. The photos are taken in poses as close as possible to their position in the womb and are artistically processed to match the baby’s actual size.

The logo combines the image of the moon, which is associated with childbirth, with a ring symbolizing “ANELA” which means angel or goddess, and is expressed in a simple manner. The deep, dark blue of the ocean, representing the amniotic fluid that envelops the baby, is unified with the same brand color as the maternity hospital.